Three Main Things You Avoid When You Hire a Digital Marketing Agency

One of the main reasons why businesses moved into digital is that necessary marketing tools can be low-cost and accessible. In fact, when entrepreneurs started exploring the platform, many were told that, when equipped with basic knowledge of SEO and content marketing, digital marketing campaigns can easily be a one man’s job. That, in all […]

Five Questions to Ask When Developing Your Brand Identity

As an emerging business, one of the the most important elements to develop is your brand identity. It carries the central message of your business to your audience–how they set you apart from other brands. It is your recognizable playbook which should manifest in everything involving your brand–from your style guide to the attitude of […]